When I walked into my home office this morning the sun was blazing through the sheer drapes that cover the large glass doors. As I locked the door against the rest of the house, I felt one of those giddy little giggles arrive in my chest that I get sometimes when I walk in here….
Category Archives: launch
How to Create a New Website with Less Angst
Written on March 2, 2010 by Michelle Barry Franco in branding, design, launch, marketing, small business marketing, technology
It took about five months to design and launch the new The Brazen Soul website. I thought for SURE I could get it done way faster – after all, I am a workhorse, willing to keep at it hours upon hours until the thing gets DONE. But that’s not how creative, collaborative project go. You…
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No More Excuses: Take Your Vision Into Real Action
Written on February 10, 2010 by Michelle Barry Franco in business planning, Contribution, entrepeneurialism, launch, products, self-study, Vision Into Action
I believe wholeheartedly in bringing your brilliance. I actually believe it is our responsibility. It’s part of the way this whole Universe works. You bring your brilliance, which is different than mine. Your neighbor brings his. My aunt brings hers. Together, we have this finely crafted gorgeous Whole offering, this giant Mosaic (I’ve got a…
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Succeed or Fail? Contemplations on the Eve of a Product Launch
I am getting close to launching the first The Brazen Soul program. I’m having all kinds of crazy mixed emotions as the product creation process winds toward closing. I’m thinking: What if no one wants this? What if I can’t reach the people who need it the most? Is my “community” large enough (on and…
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Naming Your Business
Written on November 18, 2009 by Michelle Barry Franco in branding, business planning, entrepeneurialism, launch, small business marketing
I found the process of naming my business excruciatingly difficult. And it’s not even the first time I have named a business. I named Eloquence Communication, though the process was hasty and ultimately I learned that was an ill-fitting name. I had a massage business many years ago which I struggled a bit to name…
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